Ben Archer's Book Blog

Sales is not generally considered to be one of the top professions. Most people who go into it end up there due to extenuating circumstances...

I and most other book sales reps send lists of books to hundreds of customers every week. If I slack off or get jammed up and don't send...

Before preparing for a customer visit, where either the customer visits me or I visit the customer, I go through a series of scenarios, thin...

My wife and I recently moved from a big old house into a smaller old house a few blocks away. There were the usual 100 or so boxes of books....

I had two customers shop the warehouse within the last couple of weeks that remind me of each other. Their personalities and life circumstan...

Maybe it was my unquenchable ray-of-sunshine personality (those who know me are now laughing), but Book Expo, held last week at the Javitz C...

There are so many ways bargain books differentiate your bookstore from your competition. Being the beautiful physical packages that they wer...